About the Session:

The biggest community builders online aren’t celebs that get mobbed at the mall. They’re people with a passion who engage across platforms and build huge followings. Their feisty Twitter feeds, rocking hashtag communities, and clever YouTube channels take it all beyond blogging. In this session, baby boomer powerhouse Linda Bernstein leads a discussion among three of the mightiest women in on the Internet: Country music queen Jessica Northey, lifestyle entrepreneur Britt Michaelian, and geek extraordinaire Amy Vernon. Listen as they share their secrets for building a community that loves you and comes back for more.

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